Luxury watchmaker Tissot is changing the way people shop, allowing them to "try on" different watches using the company's 3-D augmented reality feature.
Just print out the paper wristband and attach it to your wrist. Using your computer's webcam, Tissot's website will display a live mirror image of you, wearing your choice of watch models.
It's only a matter of time before augmented reality shopping hits clothing and shoe manufacturers' websites. Online shopping will never be the same again.