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Entries in tablets (6)


David Cronenberg's Gorgeous, Creepy Films to Become Augmented Reality Game

Augmented reality games seem to be everywhere these days, and their inspiration is coming from some pretty interesting places.

Coming soon, renownded director David Cronenberg will see some of his amazing films turned into an AR game. Using GPS software, smartphone cameras, social media tools and more, developers are going to bring Cronenberg's films to life for gamers in what is being described by the Toronto International Film Festival as "stylized social-media meets psychological-thriller game play."

In fact, TIFF has created a job posting for a Project Manager on the Cronenberg AR project. Anyone interested in applying?

For my part, I'm just excited to see what movies will be included in the game, which should be released by the end of next year. eXistenZ is an obvious choice, as is Videodrome. But I wouldn't mind playing an Eastern Promises-themed game either. As long as it isn't too true to life. 


Augmented Reality Pioneer Layar Lets You Augment the World


Introducing: Stiktu from Stiktu on Vimeo.

If you’re familiar with augmented reality, you’ve heard of Layar, the company that’s been instrumental in bringing AR to the world of smartphones and tablets. Now, the company is rolling out Stiktu, an app that lets users combine their digital posting with real photos and share them with each other.  

Although the Layar software has been downloaded millions of times already, it’s been a bit too “techie” for most users. After launching in nine European markets on Tuesday, Stiktu may be the app to change all that.

"From the very start we always wanted to give this powerful technology to people so they could use it to their own benefit. With Stiktu we created an app that does exactly that," Layar co-founder Maarten Lens-FitzGerald told Reuters. "Now everybody can publish augmented reality content on anything they care about."

Download Stiktu here, scan an object with your phone and add text, images, sketches or stickers to it. Comment on a ridiculous bumper sticker you see. Edit a book title to speak the truth. Or draw something disgusting on your spouse’s headshot.

Then, share it with other users to share your unique spin on the world. Anyone who scans that item will see your post directly on top of it, no matter where they are in the world. It works especially well with flat, well-lit items like posters, magazines and product packaging, according to Stiktu’s website.


Zapparel: The World's First Augmented-Reality Clothing Line


Technology company Zappar has teamed up with Hybrid Apparel to launch a range of T-shirts that feature augmented-reality technology.

The tees, which go on sale in December, coincide with an app that brings the graphics to life when viewed on an Apple or Android smartphone or tablet device. As you can see in the video, a viewer can even play a video game on a friend's T-shirt, through their tablet.

Tough to wrap your head around? Check out the video, which actually makes the whole concept appear pretty cool. I wonder: Will people actually get on board with augmented-reality clothing? Who knows; it could be the next big thing in fashion.


App Transforms Ads Into Art


Tired of seeing ads everywhere you go?

Soon enough, you can download an interesting new app from the anti-advertising group Public Ad Campaign. The augmented-reality tool uses your iPhone or tablet to replace ads in public spaces with works of art. (Check out the video to see Times Square transformed.)

Open the app on your device, and the camera enables it to display a live view of your surroundings. Point it at a billboard or poster, and the app will replace each ad with a piece of art, created specially for the app, in real time.

According to the Public Ad Campaign, the Augmented Reality technology used in this app will be used to create several more projects geared toward public use.

It's an interesting idea, but who wants to walk around New York City with their eyes glued to their iPhone? Oh wait ...


The View From Above: In Hard Focus Round-up (July 29, 2011)

Augmented Reality Keeps You Entertained and Educated on the Road: Toyota’s European research division is working on a way to turn car windows into an interactive monitor and lens for the world beyond. Wired’s GeekDad discusses how passengers will be able to draw on windows, translate road signs, or access a variety of information layered onto the landscape. Check out the video above to see the possibilities of what they’re calling “Window to the World.”

Microsoft is Keeping Track of Your Computer’s Location, Not Holding Back on Sharing (For Now): CNet reported today that Microsoft has been collecting the locations of your Wi-Fi enabled devices – which is not unusual considering similar actions by Google and Skyhook Wireless – yet is doing little to hide this data from the public.

Location tracking works by determining Wi-Fi points of access for laptops, desktop computers and cell phones and is used to enhance location-based services, search results and map locations. While acceptable for these very reasons, the accessibility of this data could be a violation of privacy and a danger if used for the wrong reasons. At the moment, Microsoft provides no way for users to opt out of including their Wi-Fi addresses in Microsoft’s database, however perhaps pressure from media, or even fellow location tracker Google, will convince Microsoft to regulate access.

In-Store Tablets Telling You What to Buy: Via DesignBoom and Ubergizmo, SK Telecom is creating a new way for customers to get the digital experience in-stores through its use of tablets built into shopping carts. With this pilot program in Shanghai’s Lotus Supermarket, shoppers can synchronize their phones to the tablets, which will then deliver coupons on-the-spot and act like a “personalized smart shopping service” that will take into account shopping history and location.