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Entries in Augmented Reality (95)


The Seamless Future of Augmented Reality 

With VENTURI's project Très Cloîtres Numérique, residents and visitors in Grenoble, a city in southeastern France, can soon use a tablet or smartphone to see the city in its past. The city scene is overlaid with historical photographs and 3-D reconstructions of ancient buildings. 

Companies like Volkswagen, Audi and IKEA are working with project partner Metaio to create exciting new tools. For example, Audi customers can take a virtual tour of their new vehicle; Volkswagen allows users to customize a car before ordering; and IKEA and Mitsubishi both allow customers to see how their products would look in their homes or offices, before buying.

But VENTURI researchers want people to experience augmented reality without tablets or smartphones. Their goal is to create a seamless augmented reality environment that leverages smart glasses, watches and earpieces. 

"In VENTURI, we have been exploring cutting edge 'reality sensing' through computer-vision and sensor fusion, and have tied this together with intuitive 'world augmentation' through 3D audio, Smartwatch interaction and HMDs like GoogleGlass," says VENTURI Project Coordinator Paul Chippendale. 

VENTURI is working with Metaio and Sony to create the first generation of ubiquitous AR tools. 

"Thanks to Sony's participation in VENTURI, we have had privileged access to their future vision of wearable devices, ranging from smart life logging bands (wrist-worn devices that log a user's activity) to advanced head mounted displaysm," Chippendale said. "We have been using this insight together with Metaio's strong market knowledge, to create personalised AR content according to a user's social profile, the current environmental and what it is that they're currently doing."


Virtual Endangered Animal Sightings at Nature Preserve

CU Denver - Design Studio 3 Augmented Reality Vision Demo from Michelle Bauer Carpenter on Vimeo.

Rocky Mountain Arsenal National Wildlife Refuge, established in part to protect Bald eagle nesting and winter roosting habitat, has employed augmented reailty technology to promote conservation awareness, especially for younger generations.

Augmented reaility markers that say "Get Your Goose On" are stationed along nature hikes.

At these locations, visitors can deploy an app on their cellphone or tablet to enjoy virtual sightings of various rare or endangered animals, such as bald eagles and deer, in 3-D. If you're lucky, you may even spot one of the 33 real bald eagles that have arrived at the nature preserve this week. 


Would Your Wear Augmented Reality Contact Lenses?

The staff at Innovega Inc., developer of HUD eyeglasses, debuted (and wore) their augmented reality "contact lens" system at CES 2014, officially challenging Google and other AR glass manufacturers to a heads-up display war. 

The Innovega iOptik™ device gives wearers a "virtual canvas," according to the company, on which any media can be viewed or application run. The prototypes combine Google Glass-like glasses with contact lenses to maximize the clarity of the optics and "truly immerse" the wearer. And, as Innovega points out, pretty much any app will be compatible with iOptik: "What will run on your smartphone will run on your eyewear."

We're loving the possibilities:

Our optics deliver games that are truly "immersive", movies that mimic IMAX performance, a multi-tasking dashboard that incorporates five or more typical screens - all while simultaneously providing the wearer a safe and clear view of their environment.

(So, that means you can play video games while driving, right)

What are your thoughts, readers? Now that devices like Glass and iOptik are becomming increasingly common, will they actually catch on? Or, are we already as connected as we need to be?


Augmented Reality Halloween Masks

Polytechnic Institute of New York University instructor of integrated digital media Mark Skwarek and Animesh Anad, a computer science graduate student, developed 3-D augmented-reality masks for Halloween. With a $5 donation, you can choose between a kitty, ghoul, skeleton or pumpkin-head. The masks launch an augmented-reality game that turns the entire planet into a futuristic reality game in which real people and locations morph with fantasy.

Credit: Polytechnic Institute of New York UniversitySimply print out "markers" and clip them to your hair or hat. By holding up a mobile device loaded with an app, you suddenly appears wearing a digital mask. You can walk around the masked wearer and peek around the sides to try to find the wearer's identity—just as one would at a costume ball.

Skwarek predicts augmented reality technology will soon boom as future generations of Google Glass and competitors emerge. Gamers will no longer stare, nearly stationary, at video screens, but instead visit parks and other common areas, which have been mapped by game developers using GPS, where they will physically interact with others in realistic-looking settings overlaid with the creators’ imaginative additions, such as forts or castles. The same technology, already developed for mobile phones and pads by Skwarek, allows an interior designer or architect to walk clients into an unfinished building and see in 3D what the finished project will look like, while moving and turning to get different views.


Self-Service AR Tools: The Future of Publishing?

Hold tight, fans of hard-copy magazines and newspapers. Augmented reality could save the industry yet.

Blippar, a mobile image-recognition and interactive mobile platform for publishers, brands and advertisers, announced the launch of Blippbuilder this week at the 39th FIPP World Magazine Congress. The self-service, augmented reality creation platform for publishers will enable the instantaneous conversion of any editorial material -- images or articles -- into interactive digital experiences. It will also add a new dimension of engagement to paid advertising, creating a more robust revenue stream and providing added value to readers.

Blippbuilder's simple drag-and-drop interface, powered by Blippar's industry leading technology, will allow publishers to bring their magazines and newspapers to life in three simple steps -- just upload an image, activate the content and publish. The launch of this tool will offer readers "blippable" experiences from cover to cover by complementing the existing campaigns that Blippar has created for brands and retailers that advertise in print publications.

As publishers and media owners continue to explore new ways to innovate in an increasingly digital age, Blippbuilder allows for the seamless integration of the physical and digital worlds by adding compelling, interactive digital content on top of static images and text. Of course, Blippbuilder also gives publishers access to an analytical dashboard with data designed to easily track and measure the success of each editorial and advertising campaign.

Blippbuilder's features include:

  • Peel-away functionality for off-the-page interactive experiences
  • Virtual photobooth -- ie. in-app image capturing and photo sharing fun
  • Social media integration across all major social networks
  • M-commerce optimization -- ie. blipp-to-buy solutions
  • Real time polling and voting 
  • Data capturing and other subscription recruitment campaigns.

"Since publishers know their readers better than anyone else, we believe it is important to place Blippbuilder directly in their hands," said Ambarish Mitra, CEO and Co-Founder of Blippar. "The addition of augmented reality to the print media landscape is a natural evolution of the industry. We're proud to play a founding role in merging the print and digital worlds to create a sustainable option for publishers worldwide."

To use Blippar, readers simply download the Blippar app on their iOS, Android or BlackBerry devices, open the app then hold their device over the blippable image on the print page to bring the page to life and unlock exclusive content.

Publishers who are interested in access to Blippbuilder can sign up at