3VR has been quiet over the last 4 months, since new their new Chief Marking Officer Aisling MacRunnels joined the company from Sun Microsystems. But, Aisling promised a "big" announcement from the leading intelligent surveillance and search company at the International Security Conference (http://www.iscwest.com/) today and unveiled a new brand and corporate messaging.
Here are the details:
A new logo…
A new tagline….
2010: The Global Leader in Intelligent Surveillance and Search™
2011: Video Intelligence Platform™
A new platform…
2010: Intelligent Surveillance Platform: The 3VR Intelligent Surveillance Platform makes it possible to organize these vast stores of raw data into rich information that can be quickly and comprehensively mined to fight crime, protect people, and improve customer service and business efficiency.
2011: Video Intelligence Platform: The 3VR VIP allows customers to solve crimes faster using fewer resources, protect people and assets, and grow their businesses.
And a MUCH bigger booth...
To meet Aisling and learn more about 3VR’s new brand, ISC West attendants are invited to a cocktail hour at 3VR’s booth (23026) at 3PM on Thursday April 7.
Alternatively, check out 3VRs new web site at www.3VR.com.